Marketing Manger

Job description

  • Develop a comprehensive marketing framework to support brand awareness and customer acquisition
  • Lead marketing campaigns and strategies, owning the lead funnel from impression through conversion
  • Be adept in content creation, content development and Content Marketing through digital channels.
  • Utilize Content marketing channels for thought leadership, visibility, brand awareness, lead generation, and lead nurturing
  • Comprehensive knowledge of ABM Activities across platforms (primarily digital)
  • Work closely with marketing operations and corporate communications teams to efficiently execute day-to-day objectives in line with high-level business goals
  • Responsible for lead generation through events, online campaigns, webinars, content marketing, etc.
  • Manage analyst relations to ensure greater visibility and recognition for the organization in analyst studies and reports resulting in high-value leads
  • Work effectively with the team to create a strong content marketing strategy and thought leadership pieces
  • Constantly track marketing KPIs and create new opportunities for generating leads
  • Work closely with the business team to translate business objectives into corresponding Marketing plans
  • Expertise in organizing and managing virtual events / Webinars as a part of lead generation activities


  • Demonstrated ability to deliver B2B marketing programs with proven results in the IT Services Industry
  • Ability to thrive in a fast-paced, low supervision environment
  • Strategic thinker who can analyze markets and opportunities
  • Excellent communication skills- Written and verbal
  • Ability to work independently & collaboratively
  • Superior business and financial acumen